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FBA International

“I sell video game accessories on Amazon and eBay in the UK. I use the Global Shipping Program for international orders through eBay, and it works really well. Is there anything similar for Amazon? I have my stock in Amazon FBA in the UK already, but there doesn’t seem to be a way to send it from there when people order from Amazon.com in the US. Am I missing something? What are my options for shipping international Amazon orders?”


— Simon M., Nottingham, UK

Online Marketing Expansion

“I’m in need of some advice. I sell vintage cowboy boots, traditionally on eBay, but I’m now interested in selling them on Facebook, Instagram, any other similar social selling sites you might know of, and my own ecom site which is due to launch in the next month.

[a] What multichannel listing software will allow me to sell on Facebook and Instagram, as well as pushing the listings to eBay and to my ecom site? I have about 4,000 Facebook followers on my biz page but rarely any sales there.

[b] Is it best to start a blog attached to my ecom site, or use an independent hosting site for a blog?”


— Tracy, Minneapolis, MN

Wholeseller Relationships

“I am based in the UK and have been selling on eBay for a couple of years and Amazon for six months. I sell mainly toys and children’s products but I have recently been ungated in the Health and Beauty and Personal Care categories, so I’m looking to spread my wings.

At the moment I mainly do arbitrage but I would really like to move more into wholesale. However, I find that decent wholesalers are reluctant to supply Amazon sellers.

How should I reply to an email from a wholesaler that I have approached, and would really like to work with, to try and ensure I get a favorable response?”


— Mandy Williams, U.K.

Vendor or Seller Amazon Accounts

“Hi Matt,

I have a small company and we’ve been selling on Amazon for about a year. We have used Amazon Vendor in the past, but have now opened a Seller account.
We’ve been wondering if we still need a Vendor account since moving to FBA as a marketplace seller.

>Should we be worried about damaging our product listings? Do you have any suggestions for us on what to do with these accounts, or if we need them? Which is better?

We sell boating accessories, parts and clothing mostly.”


— Mike, San Francisco.

Building a OmniChannel Presence

“I’m a brand, selling workout accessories primarily on eBay but also in small amounts on Amazon and Groupon. I’ve been selling for two years now and I’m keen to expand onto further channels, I’m just not sure which marketplaces I should expand on to. Maybe Walmart?

My main goal is to sell more to customers in the long run. For the next few years I want to grow my brand and sell my products not only online but also in bricks-and-mortar stores. But should I focus on both, or just continue selling online for now?

At the moment, I feel like I’m trying very hard, but I’m currently a little lost about what to do next.”


— Michael L., L.A.

New Brand in a New Territory

“My business partner has a best friend in Italy who makes high-end golf shoes using top-notch materials. This golf shoe is already selling well in Italy’s retail stores, for between €300 and €450. We want to help him sell his golf shoes in the U.S. through Amazon and eBay. The wholesale price for these shoes is about $120 dollars. I checked other branded golf shoes on Amazon and the price ranges from $120-$190.

I have been an Amazon FBA seller for almost two years now, but I still consider myself to be new. So, I’d like to know whether this would be a good move financially, and if I should test the market online first. Also, is it unreasonable to have the golf shoe maker sign an exclusive contract with my company?”


— Jean-Paul B., New Jersey

US or EU?

“I live in Italy and am currently selling on the five European Amazon marketplaces, but I want to expand further, to reach my goal of selling on all the markets served by Amazon. I think my next move should be to sell on Amazon in the U.S., because I think customers there are more used to buying products online than they are in Europe. I currently fulfill all of my orders using FBA and I would like to continue doing this for whichever marketplace I expand on to next.

My question is whether you think expanding to Amazon in the U.S. should be my next step, or if there is anything more I can be doing in Europe


— Loris B., Italy

Multi-Channel Vendors

“I got into “multi-channel” selling a couple of years back, to increase sales and reduce the risk of all my income coming through one marketplace. It’s going well with sales on Amazon and eBay, including international sites, and my own store. If any one channel went down tomorrow it wouldn’t kill my whole business in a shot like it would have before…”


Ebay Item Specifics

I’ve been working on eBay for too long. I’m jaded. I’ve lost the will with listing. Having spent the better part of a decade either selling on marketplaces like eBay, or managing a portfolio of seller’s listings and storefronts. I’ve lost hope.


Ebay Title Pain

Now you’re just ticking me off sellers. Really? Why are you doing this to me? To us? To your buyers? Why are you continuing to shoot yourself in both foots, and your arms and legs? Why are you mutilating your listings into disfigured abominations of confused conflicting logic. Why?